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Prime Hydration Countersues Mas+ by Messi Over Trademark Infringement

Prime Hydration files countersuit against Messi’s drink company, Mas+ by Messi, claiming trademark violations over bottle design and consumer confusion.

YouTube: Logan Paul / KSI / Prime

Prime Hydration, the popular drink brand created by Logan Paul and KSI, has filed a countersuit against Lionel Messi’s drink company, Mas+ by Messi, over allegations of trademark infringement. The legal dispute centers on the bottle design, with Prime claiming that the similarities between the two products’ packaging are causing consumer confusion.

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